GGA's 3rd Annual Holiday Identity Theft Survey: An Infographic Ebook

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According to our 3rd Annual Holiday Identity Theft Survey, in which we polled 1,004 American adults (ages 18 years and older), we found that consumers’ concern around identity theft and identity fraud is still very real. A whopping 67% of American consumers are concerned that, while shopping this holiday season, their financial and personal information could be compromised due to data breaches. What’s more, when asked the question “if a retailer has experienced a data breach in the past, does it impact your willingness to do business with them in the future?” 79% of survey participants answered yes…